Product hunt buckley hyper 60m product how to#

Rather than spend time and money building out a beautiful product, he figured out how to launch an MVP that very day. Ryan wanted to launch a side project - some sort of curation platform for new products.

Rewind a couple months back to November 2013. I only met Ryan personally a couple times, but his attitude - earnest, hard-working, friendly - continues to be one of the driving factors of his success. He’d just launched the earliest versions of Product Hunt a couple months before and spent most of his time working out of places like Tradecraft or his favorite Philz Coffee. At the same time as I was a student though, Ryan Hoover was an entrepreneur in residence at Tradecraft. It changed my life, but that’s another story. How did they grow? #1 Launch an MVPīack in January 2014 I had just moved to San Francisco, and I was studying in a marketing bootcamp called Tradecraft. These are all worth a read, but today I’d like to focus on Product Hunt itself. Given Product Hunt’s value in driving massive traffic for newly launched products, many case studies have been written about how to launch successfully on Product Hunt. And just recently, Product Hunt was actually acquired by AngelList for a rumored $20M 2.

In just three short years since launching in November 2013, Product Hunt has sent over one hundred million product clicks and views to the thousands of products on the site 1. Each day, members uncover dozens of new product launches and discuss their merits. Product Hunt is where people go to talk about the best new products. Building A $20M Product: The Early Days of Product Hunt